Crash Test Joyride (CTJR) is a contemporary art and streetwear-focused NFT brand delivering a message of
positivity and self-expression. CTJR’s current product line consists of a collection of 4,444 hand-drawn and
algorithmically curated pieces of digital art, including 15 one-of-one ‘legendary’ characters. Each piece features a
crash test dummy ‘Joyrider’ base, accompanied by a selection of clothing assets such as shirts, jackets, hats and
jewelry. The artistic intention is to infuse each character with a unique personality while consistently maintaining
an overall air of confident swagger that their holder might also like to see in themselves. For CTJR, the art is not just
an image, but a reflection of an individual’s best self.
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